PORTFOLIO BUREAU

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Portfolio Bureau are Private Wealth Managers who had a cold and dated aesthetic. We completely re-looked their communication strategy, branding, and the full roll-out of their communications to showcase just how warm and personal they are.

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LOGO, DESCRIPTOR & PAY-OFF LINE

When it comes to financial planning, Portfolio Bureau are serious about connecting with their clients to understand them and their unique needs. The connected words in the logo reflect the idea that meaningful connections are at the centre of everything they do. The pay-off line emphasises that their entire reason for being is to help you bring your plans to life.

WEBSITE

The website needed to make it easy for people to understand what Portfolio Bureau do and why they do it. We also conceptualised, planned and ran a shoot with Marike Herselman Photography.

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ANTI-SOCIAL MEDIA

Our clients said that they didn’t want to be on social media. We used this to our advantage to explain that they’d rather connect face-to-face than online.

PORTFOLIO BUREAU FACEBOOK NAOMI BOSSERT.
PORTFOLIO BUREAU INSTAGRAM NAOMI BOSSERT

COLLATERAL

When creating the branded collateral, we wanted to highlight the human-side of finance.

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PB_PORTI_1_COLLETERAL

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PB_PORTI_2_COLLETERAL

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PB_PORTI_1_YOGA copy
PB_PORTI_1_YOGA copy

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PB_PORTI_1_COLLETERAL
PB_PORTI_1_COLLETERAL

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Client: Portfolio Bureau, Guy & Tanya Golan
Strategy, Copywriting, Creative Direction: Kayli Vee Levitan
Graphic Design, Art Direction: Naomi Bossert

Photography: Marike Herselman